Equipment renting and owning have their own merits and demerits

In India, the markets are still growing and most of the customers wish to own the machine. However, it is up to the customer to decide depending on volume of work, time lines, type of equipment required and many other factors.

What is your strategy to expand business for existing product range?
Torsa specialises in the mid segment crushing & screening equipment and has witnessed tremendous growth since its existence. We specialise in crushing capacities 50 – 150 TPH and our plants and equipment are time tested, rugged design and built to lust. They say, the world is a small place but when it considered infrastructure development, the world is huge. We are adding newer markets and alternate minerals to expand business.

Looking at the present scenario what would you advise for procurement of your solutions? Buy it or rent it, why do you say so?
In most developed countries renting is a preferred option by most end user because of short project time lines, mobility of equipment, stringent environment and pollution controls. Generally there would be one large mining area which would feed the smaller satellite units. For those markets renting is the best option. In India, the markets are still growing and most of the customers wish to own the machine. In my personal opinion, both renting and owning have their own merits and demerits. It is up to the customer to decide depending on volume of work, time lines, type of equipment required and many other factors.

What are the challenges you see are faced by the industry in dealing with upcoming demand and supply?
The biggest challenge in my opinion is always unpredictability. Having said that, there is always enough work to keep in motion. It is estimated that the Indian infrastructure industry grows at a faster rate than previous couple of years putting some pressure on the supply side of the chain and I feel barring may be a quarter or two, our industry is well poised to serve the growing domestic demand and the world over.

What is your expectation from the industry bodies and policy makers to capitalise the present market?
Development is a one way road and government, policy makers industry bodies are all on sprint mode on the road. We feel that regular interaction at various level at regular intervals by all stake holders will smoothen process flow, flow of information, motivate the execution capabilities at all levels.

What is your company’s outlook for 2022?
The product range of Torsa is continually worked upon for ease of customer use and high ROI. We are currently working on vision 2025 which is a five years plan to make our equipment furthermore user friendly by value for money and for customer delight.

G K More, MD, Torsa Machines Ltd