CE industry likely to see an upward swing

Hyundai Construction Equipment India Pvt Ltd (HCEIPL) subsidiary of Hyundai Heavy Industries, Korea, is one of the leading companies in the construction equipment business in India with its cutting edge technology in excavator market. Sharwan Agnihotri, Head – Marketing, Hyundai Construction Equipment India Pvt Ltd speaks on the major buying factors and construction equipment offered by Hyundai.

Upward swing expected
The central government is upbeat about their development plans and so are their infrastructure projects. With road projects being most important for country’s growth, major emphasis would be on construction equipment.

Commenting on the current trends in construction equipment procurement Agnihotri says, “Generally for any project that is announced, about 50 per cent of equipment exist with the contractors and another 50 per cent is procured new. Considering the exponential growth in the infrastructure segment, road construction related equipment such as excavators, graders, tippers etc are likely to see an upward swing.”

Major buying factors
Talking about the major factors a buyer should consider before making a decision of buying construction equipment, Agnihotri said, “Construction equipment are procured based on durability, reliability, performance, output and pricing.”

USP of Hyundai CE
Commenting on why a buyer should go for construction equipment offered by his company, Agnihotri said, “Hyundai offers technologically advanced, premium quality product with high reliability and durability. Customers’ confidence is reflected through our sales performance and the acceptability of the product in Indian market. Our one of the main USP is that Hyundai excavators are highly fuel efficient with value for money features.”

Hyundai excavator equipped with highly efficient hydraulic system and synchronised by intelligent electronic CAPO system facilitate to use only the amount of fuel required performing the work. This makes Hyundai machine highly fuel efficient and are being perceived as the best business partner for its customers, he said.
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Construction equipment are procured based on durability, reliability, performance, output and pricing.

Sharwan Agnihotri, Head – Marketing, Hyundai Construction Equipment India Pvt Ltd