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Creating a win-win situation

By | November 8, 2016 9:52 am SHARE

Creating a win-win situation
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Superior engineering, innovative technology, comprehensive know how and state-of-the-art manufacturing guarantee the total quality of the products and services offered to you.
  Since 1920, Berco, a company of the ThyssenKrupp Group, has been offering  innovative, reliable and economical solution to any undercarriage need. S. Sakthi Kumar, Managing Director, Berco Undercarriages (India) Pvt. Ltd shares his take on the procurement practices that are followed by Berco, dealing with the payment related concerns and a lot more.

Range of products for mining equipment industry
The company has a prominent presence in the area of mining equipment. Kumar, while sharing about the range of products that are offered by Berco, said, “Undercarriage parts that include the track chains, track rollers, carrier rollers, idler and tension device, sprockets or the complete undercarriage solution, when it comes to excavators and dozers are offered by Berco.”

He further said, “Custom-made solutions and project engineering support is available upon request. Our team of engineers can help you choose or design the most effective and efficient solution to your specific undercarriage need.”

Berco engineers and technicians use computer-assisted design systems with latest generation programs. The use of solid modelling and FEM (Finite Element Modelling) analysis makes it possible to design, test and evaluate each element before producing it, and the rapid prototyping system allows the engineers to optimise a design before utilising precious production equipment. In addition, huge resource is dedicated to the development of new materials and the refinement of heat treatment processes, in order to guarantee better, longer lasting products.

Salient features of Berco
Sharing the salient features of Berco, Kumar said, “We are carrying a multiple competitive advantages than peers. Our primary advantage is the cost advantage.  We assure almost just in time supply and moreover assure a sustainable supply, we also look forward a stronger partnership with customers to arrive the competitive price with willingness to share the benefit or loss with them.”

Speaking further, he said, “More than 98 years old brand, along with ultra-precision and accredited  quality, we are far ahead on life cycle and quality  assurance of products, we have a dedicated support team to take call of customer in spontaneously. Our R&D assure that the cutting age and maintenance free products.”

Innovations in the industry
When asked about the innovations that are currently taking place, Kumar said, “The market is moving for higher capacity machineries due to positive sentiment of the Indian market but due to very moderate ethics in operation, the products are more calibrated with higher endurance and quality.”

Procurement methods
Kumar also shared about the procurement practices that are followed by the company. He said, “Our procurement practice is imbibed to add value to final products and ultimately we arrive a win-win situation for both the customers as well as for the company.”

Speaking about the credit and payment concerns that the company shares with its clients, Kumar concluded, “The credit terms are fixed based on the risk assumed with the customers, based on their credit worthiness it will go from 0-60 days credit period.”

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