Goodyear strengthens its leadership position in the global tire industry, combines two complementary brand portfolios with a comprehensive offering across the value spectrum.
The Goodyear Tire & Rubber Company recently announced that it has completed its acquisition of Cooper Tire & Rubber Company, finalising the merger agreement made public on February 22. The combination unites two leading tyre companies with complementary product portfolios, services and capabilities to create a stronger US-based leader in the global tire industry.
The combined company will offer more options across the value spectrum making it easier for customers and consumers to choose Goodyear and Cooper branded tyres.
“We are excited to officially bring Goodyear and Cooper together and unite our shared focus on customers, innovation and high-quality products and solutions. This combination strengthens Goodyear’s ability to serve more consumers globally and provides increased scale to support greater investments in new mobility and fleet solutions,” said Richard J. Kramer, Chairman, Chief Executive Officer and President of Goodyear.
Bringing Goodyear and Cooper together is expected to:
- Strengthen Goodyear’s leading position in the global tyre industry.
- Combine two complementary brand portfolios with a comprehensive offering across the value spectrum.
- Provide significant, immediate and long-term financial benefits
- Create additional value from manufacturing and distribution.
- Increase scale to support investments in new mobility and fleet solutions.
With complimentary business models, organisational structures and distribution channels, Goodyear will integrate the best of Goodyear and Cooper in order to benefit its shareholders, customers, consumers and employees.
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