Oli’s quality policy ensures that all products pass through stringent quality/test procedures ensuring no compromise on quality and usage of high quality raw material says Sundaram S Iyer, Managing Director, Oli Vibrators India Pvt Ltd.

What are the quality standards you follow to ensure flawlessness, authenticity and zero-defect in your product range?
Strong domain knowledge, stringent adherence to industry standards, strict quality compliance and unflinching commitment to customer delight constitute the fundamentals of everything we do at Oli Vibrators India Pvt Ltd. Oli has a strong focus on the capabilities needed to succeed in the new market dynamic helps us to evolve meeting up the challenges and demands constantly and advancing the technologies to align with the fast changing industry trends.

What enables your product durability and performance especially in inclement conditions?
We are always on the quest for exploring new grounds and long lasting solutions by understanding and serving customer needs. The biggest challenge currently for India as well as globally is in ensuring high quality of vibrators manufactured (both electrical/pneumatic vibrators) and maintaining the consistency of that quality in the context of the Vibro-motor industry.

Oli has done more than a decade’s research and evolved a framework for quality on two strong pillars i.e. best practices and strong QAP procedures. Oli’s quality policy ensures that all products pass through stringent quality/test procedures ensuring no compromise on quality and usage of high quality raw material such as high quality cable gland, IP66 enclosures/Class-F insulation materials/logarithmic profile bearings and other inputs for the durability/longevity of our products at all times. All our products carry certain unique features such as optimised grease sealing systems, and certifications from ATEX, IECEx, ETL etc. With our state-of-the-art vibration technology and our innovative programs and continuous R&D in vibration, the industry has placed Oli as the world leader in vibration technology.

How are you managing your supply chain in the unlock period?
Oli SpA, Italy has a wide geographical spread globally through its 20 subsidiaries in the five continents carrying a large inventory to cater to local and global customers. In India, we have a wide network of dealers located in all major states and business associates at sensitive points catering to sales and after-sales support to its customers.

Oli India has spread out its wings also by entering into the industrial belts of neighbouring countries such as Sri Lanka, Nepal, Bangladesh, Bhutan etc. and has plans to widen their dealer/distributor network in these locations.

Despite the Covid-19 scenario, Oli Group could manage the supply chain, since it is adept at reading the pulse of the customers thereby continually improving upon its product quality and is always ON-THE-GO even reaching out to the far-stretched remote places ensuring unstoppable service and support by differentiating themselves from the other players.

Experts suggest that the market for OEM has remained relatively resilient, what is your opinion? What opportunities do you see in the next quarter?
Due to the coronavirus pandemic, all industrial segments have faced a setback. All the OEMs in India have indeed remained relatively resilient during Covid-19 lockdown period.

All industries/OEMs are quite confident that the situation will become normal again and there will be tremendous potential for growth across all segments and considering the huge infrastructure deficit that exists across the country.
Execution of infra/mining projects has been a serious challenge for several reasons though the union and state governments have addressed most of the issues and increased the pace of work.

What kind of suggestions do you have for the policymakers in the wake of the current situation?
The industry is still facing challenges due to various execution-related bottlenecks which do not give a clear vision of growth over the short to medium term at least. A large number of projects are faced with huge cost-overruns due to delays on account of various issues inter-alia including Covid -19 lockdown issues. For proper and stable growth, the industry expects sustained growth without the present uncertainties.