The Indian market for the construction sector and, simultaneously, the building materials of which construction chemicals are a subdivision are rapidly growing in size and evolving in terms of technology. CAC is the preferred alternative to MNCs and importers of concrete additives and construction chemicals. The company manufactures the full spectrum of polymers, all of which were previously imported. CAC’s integrated manufacturing facilities cover pan-India locations. This, along with its own fleet of specialised vehicles, delivers compelling, efficient, and competitive value to customers. Today, CAC serves customers across India, the Middle East, and Africa and is in the process of expanding to other global markets.
The company has developed an in integral crystalline waterproofing, CAC Crystaseal, and an integral organic corrosion inhibitor, CAC-Corrobit OCI, that has been accepted globally over recent years. Its water reducer and
slump retention polymers have come out winners not only in India but also in the Gulf market, which is a gold
standard as far as building materials are concerned. “Our partnership with the largest concrete maker in Oman, Al Tasmin Cement and Concrete Products, uses a unique DIY model where they make the admixture inhouse using our technology and key raw materials. We expect to expand this business model across the world with similar trategies,” says Satish Jaysankar, Managing Director of Concrete Additives and Chemicals. In-house manufacturing of base polymers and key ingredients required to make these construction chemicals leads to superior performance for the
customers. This has certainly created customer loyalty for the company for the last decade and has further been a major factor in its success so far.
A Growth Story and Road Ahead
CAC was established in 2008 as an extension of the parent company, LRC, founded in 1966. From being the first to manufacture Lignin in India, it is also one of the earliest to diversify to make SNF on a global scale. Today, it manufactures a host of advanced PCE polymers with capacities exceeding 100,000 TPA and counting. CAC was started with a modest capacity of 12000 TPA with one location—Navi Mumbai. The company today owns and manages multiple plants across India and one in the UAE that caters to the Middle East and Africa. 2021 marks the commencement
of the company’s ultra modern, fully integrated manufacturing unit in Kolkata, which is its gateway to the northeast markets. It is also exploring Indore as its next location to set up a fully integrated facility to cater to central India.
The company is rapidly expanding the awareness of several performance enhancers that can improve the quality of cement by conducting trials in cement plants across the country and developing tailormade solutions for these
cement brands to improve the quality standards using its unique chemistry, thereby improving the quality of construction in general. “We plan to foray into specialised and advanced Epoxy and PU Technologies to serve our existing customers. We shall soon roll out our unique business plan with a technology that is currently not accessible to all contractors, thereby supporting the Make-In India vision of our Hon’ble PM Narendra Modi Ji,” concludes Satish.