Ajax Fiori is the personification of concreting equipment and solutions to help deliver concrete, whenever required of whatever type and wherever required

D.K. Narang,
Director,
Ajax Fiori

As people are talking about the ease of doing business, did the situation really improved?
The sentiment in the market has certainly turned positive after new government taking over at the center. A number of initiatives to step up investments in infrastructure have been announced, this should boost the sales of construction equipment. However, we need to wait and watch how the market is behaving in the last quarter of FY 14-15 for assessing the situation. We feel the medium- to long-term growth prospects for CE industry appear quite bright, due to the rightful emphasise by the new government in stepping up investment on various infrastructure projects.

Do you feel that PPP is a broken model?
The government at the centre has emphasised on the PPP model which is a global practice. It is true that there is promise in the model, which had raised the hopes of the nation, especially in the areas of mega-infrastructural development projects. Due to the slow economy clubbed with restriction of funding by the financing or banking sectors, the PPP model is finding it more difficult to attract investment. Also careful evaluation to be made from the time of bidding is a key to success for a PPP model. This model is in an infant stage unlike in developed countries. Hence the ups and downs in the market to be considered and all stakeholders should work in tandem to ensure the success of this model.

Talking about Ajax Fiori’s business, how is it going?
We take this opportunity to thank our esteemed customers for their continual support to us, despite market sluggishness, Ajax Fiori has shown a growth in the last 3 years and the year 2014 was a memorable one to Ajax Fiori. In June 2014, Ajax Fiori delivered its 5,000th machine from the Doddaballapur facility, a truly landmark achievement. We are committed to deliver cost effective and reliable products to our customers for their concreting needs.

Last year, you launched a few products in the batching plant segment. How is the response from market?
Ajax Fiori is the personification of concreting equipment and solutions to help deliver concrete, whenever required of whatever type and wherever required. Ajax Fiori solutions make productivity sense, economic sense and investment sense, in short Ajax Fiori concreting solutions ‘Makes Concrete Sense’.

Our self-loading concrete mixer a truly flagship product caters all types of application viz, irrigation, roads and bridges, buildings and industrial foundations to name a few. Our radius lift arm batching plant, a unique design is being well appreciated by customers and finds its application for all concreting needs.

We have setup a new manufacturing facility exclusively for batching plant in Gauribidnur, Karnataka which has an initial capacity of producing 300 plants per annum. The response from the market is pretty good and which motivates us to invest on our expansion plans.

Are you open to any merger and acquisition?
Ajax Fiori is always looking at widening its offering to its customers. In this direction we are open to considering both organic and as well as inorganic route.

D.K. Narang,
Director,
Ajax Fiori