Discover the essence of durability and resilience with Colorshine as they continue to provide sustainable roofing solutions for India’s evolving needs.
Can you share your experience at the recent Roof India Expo?
Roof India proved to be an exceptional platform for us, Colorshine to showcase our range of roofing products. The feedback we received over the last two days has been overwhelmingly positive. We’ve welcomed a diverse audience, ranging from those involved in the PEB manufacturers and sandwich panel business, and allied industry to individuals seeking roofing solutions for their residential needs.
What specific products are you highlighting at the expo?
Our focus at Roof India revolves around promoting our roofing products, which are segmented into four distinct brands under Colorshine. We have SIGNATURE catering to high-end industrial roofing solutions and premium commercial markets. SPECTRUM serves the mid-range roofing segment, targeting up-end markets and coastal regions. Pratham the basic brand is tailored to those seeking value for money. Finally, we’re excited about bare Al Zn metallic coated coils called METALUME, our newest addition to the lineup, which has already begun gaining traction in premium roofings, solar, light gauge steel frame segments, etc.
How do you ensure your roofing products withstand India’s diverse climate conditions?
The group has over 50 years of experience in the steel industry, we prioritise durability and resilience in our products. Our metallic coatings range from AZ 70 to 200gsm, coupled with a comprehensive four-coat paint coating with varied paint systems, this guarantees the longevity and robustness of our products. This approach ensures that our roofing solutions can withstand the test of time, offering high corrosion resistance, essential for India’s challenging and changing climate conditions.
Could you elaborate on your manufacturing facilities and processes?
Our downstream manufacturing plant in Gudur, with a 3.6lac ton capacity boasts state-of-the-art equipment, including a pickling line, rolling mills, as well as a metallic coating line, whose daily production capacity is a thousand tonnes, and we also have our Color coated line with a 1.8lac ton capacity. We have the flexibility to customise our products to meet specific customer requirements be it specifications or volumes. This includes offering a variety of paint and metallic coatings in various thicknesses and ensuring that our clients receive tailor-made solutions that are aligned with their needs.
How does sustainability factor into your operations?
Sustainability is the core principle guiding our operations. We operate a zero-discharge plant, minimising our environmental impact. Additionally, by providing long-lasting roofing solutions, we contribute to reducing the need for frequent replacements, thereby promoting sustainability in the construction sector. We’re also in the process of getting certification for green buildings, further solidifying our commitment to environmental responsibility.
What strategies are you employing to increase steel consumption in the Indian construction sector?
Our strategy revolves around expanding our reach, particularly in rural markets, where there is immense growth potential. By ensuring that even small-scale customers have access to quality roofing solutions, we contribute to increasing steel consumption in the construction sector. We’re also focused on enhancing customer satisfaction, as we believe that happy customers are key to driving industry growth.
Where do Indian manufacturers stand in terms of global quality standards?
Indian manufacturers, including Colorshine, are proud to meet and even exceed global quality standards. Our products undergo rigorous testing to ensure durability and reliability, with some of them offering warranties of up to 25 years. We at Colorshine, are confident in the quality of our offerings and are committed to maintaining our position as one of the leaders in the coated steel industry.
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