Environmental stewardship is at the core of our operations. To minimise our carbon footprint, we have implemented eco-friendly production processes and energy-efficient technologies.

As infrastructure trends shape the RMC industry, Godrej Construction discusses its sustainable strategies and custom RMC solutions by reducing its environmental footprint and leveraging technology for quality.

What strategies are being employed to ensure sustainability and efficiency in the wake of increasing urbanisation and construction demands?

Considering growing infrastructure demands, the Ready-Mix Concrete (RMC) industry stands at a pivotal point. Ongoing trends, including urbanisation, sustainable construction, and the need for rapid project completion, present tremendous opportunities. The RMC concrete industry is on the cusp of a major transformation, focusing on sustainability, efficiency, and innovation. New product developments and technologies such as smart concrete, 3D printing, carbon capture and utilisation, self-healing concrete, and recycled and green concrete are poised to revolutionise how we construct buildings and infrastructure. At Godrej Construction, we are strategically aligning ourselves with these trends. We plan to capitalise on these opportunities by developing specialised products in our sustainable range of TUFF Concrete solutions that cater to specific infrastructure needs, ensuring our clients receive the most efficient and reliable products.

What measures are in place to reduce the environmental impact of your RMC production, including carbon emissions and waste management?

Environmental stewardship is at the core of our operations. We have implemented eco-friendly production processes and energy-efficient technologies to minimise our carbon footprint. We adhere to stringent waste management protocols, recycling water and other materials to reduce waste.

The Godrej TUFF brand offers a breakthrough range of customised and environmentally conscious products in construction materials. Godrej Construction has received the ‘Green Pro’ certificate from the Indian Green Building Council (IGBC) for their Ready-Mix Concrete (RMC) products such as Enviro TUFF, Xtra TUFF, Easy TUFF.

Enviro TUFF is an eco-friendly concrete mix produced by blending industrial by-products like recycled Fly Ash or Grounded Granulated Blast Furnace Slag (GGBS), which helps lower a project’s carbon footprint and improves its Green Building Rating. Similarly, we provide Xtra TUFF, a high-strength concrete variant developed using multiple blends of cementitious materials, resulting in dense, refined microstructures. Xtra TUFF is used in structures requiring thinner sections of RCC Beams and columns, such as high-rise towers.

Our 4 RMC plants in the Mumbai-MMR & Pune region have been commended with the ‘Green Pro’ certification by the Indian Green Building Council (IGBC).

Godrej Construction has deployed Circular Economy design principles of ‘Recover, Recycle and Rebuild’ for recycling concrete debris to produce prefabricated concrete products such as building blocks, pavers, culverts, ducts, and other customised precast concrete products. Godrej Construction has set up an automated Recycled Concrete Materials (RCM) manufacturing plant at Vikhroli, Mumbai. This industrial plant manufactures concrete blocks for walls and pavers using concrete debris recycled from demolished concrete structures from building and infrastructure projects, which would otherwise end up in overflowing city landfills. By implementing circular economy principles, we have recycled over 30,000 metric tonnes of concrete debris so far.

Godrej Construction is one of the first in the RMC industry to switch to 100 percent green energy. Our RMC and Recycled Concrete Materials (RCM) plants in Vikhroli West, Mumbai, are powered by 100 percent Green Energy.

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What customised RMC solutions do you offer for diverse projects while ensuring performance and cost-efficiency?

We understand that every construction project is unique. That’s why we offer tailor-made RMC solutions designed to meet the specific requirements of each project. Our experienced engineers work closely with clients to understand their needs comprehensively. Through this collaborative approach, we develop customised RMC mixes that guarantee optimal performance and cost efficiency.

In addition to the quality of RMC, customer centricity is at the core of Godrej Construction. We have regularly conducted third-party Customer Satisfaction Surveys (CSS) through Nielsen across all three business lines for over a decade. Customer feedback has provided us insights to take relevant improvement initiatives to enhance our quality of services. This has resulted in achieving best-in-class Net Promoter Scores (NPS), for all our three lines of businesses. Our NPS score for the Construction Materials business is 70, for the Real Estate – Leasing business is 89, and for the Real Estate – Development business is 92.

Our Construction Materials team has undertaken various pioneering initiatives over the last few years to address multiple challenges faced by our customers within the Real Estate and Construction industry. To provide a seamless customer experience, we have leveraged digital technology by developing a unique mobile application, the first of its kind in the industry, known as the ‘Godrej Go Tuff’ app. ‘Godrej Go Tuff’ app is enabled with convenient features like real-time delivery tracking, ensuring transparency to optimise and manage every step of construction material supply from order to delivery. Concrete Testing ‘Squad’ Van by Godrej Construction offers quality testing services at your worksite. It enables faster turnaround of the approval process of ready-mix concrete mix design by our customers, as the results of mix design trials, cube testing, compressive strength, and sieve testing can be measured in a few hours.

What quality control measures and certifications ensure the reliability of your RMC?

Quality is our foremost priority. Our RMC plants are certified by the Quality Council of India (QCI). Our quality control measures include regular material testing, on-site inspections, and adherence to industry benchmarks. These stringent processes ensure that our RMC products are of the highest quality, meeting the strictest standards and regulations. Our RMC Central Quality Laboratory at Vikhroli, Mumbai, recently received a ‘Certificate of Accreditation from the National Accreditation Board for Testing and Calibration Laboratories (NABL) by ISO /IEC 17025:2017. NABL accreditation reinforces our commitment to achieving quality excellence for our products and services.

How is your organisation using IoT, data analytics, and automation to optimise RMC production and enhance quality?

Embracing cutting-edge technology, we have integrated IoT devices and data analytics into our production processes. IoT is being used to monitor mixer gearbox vibrations to predict gearbox failure, monitor the movement of transit mixers, deliver concrete, and provide an estimated time of arrival (ETA) for the concrete ordered. IoT is also used at Weighbridges to help trucks position appropriately on the weighing scale, facilitating accurate weighing. These innovations enable real-time monitoring of various parameters, ensuring precise control over the mixing and pouring processes. We continuously optimise our production methods by analysing the data collected through IoT devices. This enhances the quality of our RMC products and allows us to respond swiftly to any deviations, ensuring consistent quality throughout our production cycles.

 

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